TROY RATLIFF
A Professional Sales Coach, Business Advisor & Accredited Life Coach.
I have been in the sales arena for more than 30 years. For the last 20 years, I have been living and working worldwide, setting up call centers and sales divisions for small and large corporations, including 5-star hotel groups.
I also coach and consult with entrepreneurs, business owners, and salespeople from all industries around the globe, both on a personal one-on-one level and in group training sessions.
I’m the author of the “I Want My Life Back” e-book Life course, which helps people deal with the stresses of life, and the creator of the “Ultimate Sales Course Academy.”
I am self-disciplined, goal-focused, determined, honest, loyal, and empathetic person. As a sales & life coach, I have one goal: to help all of my students/clients unlock their true potential and become the salesperson or person they have always wanted to be.
Therefore, whether you own a business, work for a company, or just need help in your personal or professional life, I can help you today!
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Coaching Transparency
“I hold the strong belief that transparency regarding one’s background is paramount, particularly in coaching, where individuals entrust their personal and professional development.
Allow me to provide an overview of my 35-year career journey, marked by the seamless integration of personal and professional growth.
My Beginning
It commenced within the dynamic environment of a high-pressure car dealership at the age of 20, culminating in the distinction of becoming the youngest agent at a prominent Australian insurance agency by the age of 25.”
In this crucial phase, I learned the importance of building genuine client relationships, excelling in sales, practicing empathy, and utilizing referrals. Following the sale of my agency, I transitioned into various management positions, gaining a reputation for achieving results others couldn’t.
Subsequently, I was approached by a prominent Australian businessman to assume leadership of his company. This role further developed my expertise in time management, strategic planning, and unwavering accountability. Working closely with a prominent figure highlighted the paramount importance of competence, self-accountability, and exceptional time-management skills—values that shape my interactions with clients on a daily basis today.
International Arena
In 2001, shortly before the events of 9/11, I was recruited by an international company. Within six months, I was living and working across three different time zones. This experience ignited my passion for living abroad, and over the past 25 years, my professional endeavors have broadened globally.
